Building
Brands
For Growth

we are

an award-winning, forward-thinking strategy, branding and marketing agency

We’re a women-led team with global expertise spanning five continents and multiple industries, including tech, FMCG, sustainability, and renewable energy.

Our Story

At The Plot, we bring a multi-dimensional approach to each client partnership, combining deep research, strategic planning, and agile execution. Our unique three-phase process comprehensive approach empowers clients in tech, FMCG, and more to achieve lasting impact. With insights that bridge industries and cultures, The Plot is where big ideas are transformed into meaningful, measurable growth

Yarden Leshem

Founder & CEO

CMO, consultant and mentor with over 15 years of experience across 5 continents, leading marketing transformations, strategic planning, Go-to-Market execution, and brand development for international enterprises like RC Cola, Lumos Global and more.

RC Global Beverages Inc

Partnering with The Plot has been a total game-changer for our portfolio of brands and they're accompanying global growth strategies

Their unique, insightful approach and unparalleled expertise in the field have not only helped shape our marketing direction, but also significantly propelled our international presence.

They stand out as some of the best partners we've collaborated with.

Anton Panajon, Senior Marketing Director

Lumos Global

The Plot is instrumental in enhancing our global presence and refining the way that we think about marketing.

The team is committed to deeply understanding our markets and business in an unmatched way. The output delivers insightful, state-of-the-art strategies that have significantly expanded our reach to new and existing audiences alike.

Combined with their stellar brand-building skills, The Plot is our trusted thought partner and executor in every marketing challenge we face.

Alistair Gordon, Group CEO

Balena Science

The Plot's research-driven approach revolutionized our marketing strategy, sparking changes across our organization that have been transformative in nature

Their team's exceptional expertise has not only reshaped our approach to branding, marketing and strategy but has also driven extraordinary growth in our business.

David Roubach, Founder and CEO

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The Plot Thickens: Your Questions, Answered

What is The Plot, and what services do you offer?

The Plot is a women-led marketing and branding agency specializing in helping businesses tell their stories effectively. Our services include:

  • Research and market analysis
  • 12-month marketing strategy development
  • Go-to-market planning
  • Long-term retainer services for execution and optimization

We collaborate with global clients across industries to craft tailored solutions for their marketing needs.

What industries does The Plot work with?

We work with a diverse range of industries, including FMCG, tech, sustainability and renewable energy, wellness, lifestyle, and more. Our expertise lies in developing strategies that resonate with your target audience and business goals, regardless of your sector.

What does the typical process with you look like?

Our process is divided into three phases:

  1. Discovery & Research (1 month): Deep dive into your market, competitors, and audience.
  2. Go-to-market Sprint: A comprehensive GTM plan tailored to your goals.
  3. Growth Retainer: Implementing go-to-market strategies as part of an ongoing retainer.

Every engagement is customized to meet your specific business goals.

Can you help us with branding as well as marketing?

Absolutely! Branding is at the core of what we do. Whether it’s establishing your brand identity, redesigning visual assets, or aligning your messaging, we ensure your brand speaks clearly and consistently to your audience.

What makes The Plot different from other agencies?

We combine strategic thinking with hands-on execution, ensuring no gap between planning and results. Our approach is collaborative, data-driven, and focused on long-term impact. Plus, as a boutique agency, we give you the personal attention you deserve.

Do you work with international clients?

Our team is global, highly experienced in collaborating with clients worldwide, and understands the nuances of different markets and cultures.

How do I get started with The Plot?

Let’s talk! Schedule a free initial consultation to discuss your business challenges and goals. We’ll guide you on the best path forward. Email us here: hello@theplot.agency

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